This policy explains:
If you have any queries about this policy, please use the contact information at the bottom of this page to get in touch.
The MAC may change or update this policy occasionally. Any changes will be made available through an update to this document on our website. This policy is effective from January 2018.
We want you to enjoy the communications you receive from the MAC. To make sure you always get the relevant information, here’s our promise to you:
What information may we collect?
We may collect the following information:
What do we do with that information?
We require your information to better understand your needs. It allows us to provide MAC customers with a better service and in particular for the following reasons:
Maintaining your personal information
We store your personal information indefinitely such that for any subsequent purchases you make we are able to link them back to a single unique record that we hold for you on our system.
If there are aspects of your record that are inaccurate or that you would like to remove, you can usually do this by logging in to your account through our website. Alternatively, please use the contact details at the end of this policy to get in touch with our Box Office Manager.
Any objections you make to any processing of your data will be stored against your record on our system so that we can comply with your requests.
Information about your interactions with us
For example, when you visit our website, we collect anonymised information about how you interact with our content and ads. When we send you a mailing (email or post) we store a record of this, and in the case of emails, we keep a record of which ones you have opened - and which ones you have clicked on.
When will you stop hearing from us?
If you have not booked a ticket on themaclive.com in 5 years, and have not engaged with attempts from the MAC to re-engage, then we will remove your data from our mailing list. You are welcome to reconnect with us at any time.
There are certain circumstances under which we may disclose your personal information to third parties. These are as follows:
Sensitive and personal information
Data Protection law recognises that certain categories of personal information are more sensitive such as health information, race, religious beliefs and political opinions. We do not usually collect this type of information about our patrons unless there is a clear reason for doing so. (As an example, we collect health information from those who have given consent about visitors who may require access assistance.)
Your debit and credit card information
If you use your credit or debit card to purchase from us or to make a donation, we will ensure that this is carried out securely and in accordance with the Payment Card Industry Data Security Standard (PCI-DSS).
We optionally allow you to store your card details for use in a future transaction. This is carried out in compliance with PCI-DSS and in a way where none of our staﬀ members are able to see your full card number. We never store your 3 or 4 digit security code.
Links to other websites
Occasionally, themaclive.com may contain links to other websites of interest. Once you have left themaclive.com, please note that the MAC does not have any control over that external website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites as they are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.
Other processing activities
In addition to marketing communications, we also process personal information in the following ways that are within our legitimate organisational interests:
In all of the above cases, we will always keep your rights and interests at the forefront to ensure they are not overridden by your own interests or fundamental rights and freedoms. You have the right to object to any of this processing at any time. If you wish to do this, please use the contact details at the end of this policy. Please bear in mind that if you object this may aﬀect our ability to carry out tasks above that enhance the service we provide you.
Security of your personal information
We will put in place appropriate safeguards (both in terms of our procedures and the technology we use) to keep your personal information as secure as possible. We will ensure that any third parties we use for processing your personal information do the same.
We will not transfer, process or store your data anywhere that is outside of the European Economic Area
All personal information requests will be reviewed by the Box Office Manager at the MAC.
Paula Kearney, Box Office Manager Paula@themaclive.com
10 Exchange Street West